"Bright is the moon high in
starlight
Chill in the air cold as steel tonight
We shift
Call of the wind
Fear in your eyes
It's later than you realized"
-Metallica
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Monsters
often fill the roles of the central villain in many adventures, and as
such should be given the attention due any NPC. Where is it written
than every monster of one breed has to be exactly the same? The High
Level Campaigns book gives many helpful hints about making monsters more
memorable, but the basically boil down to this: detail. You
can make monsters much more lethal simply by assigning them ability scores,
but go further. Give them unique personalities and outline their
goals. Besides, no DM wants to give up that monster's hoard without
a decent fight.